5.4.1 Twitter

For this activity:

You will need access to The Internet.

You have learnt from this theme that a business model framework can help an entrepreneur configure their business model to produce a viable and exciting business.

Twitter (http://twitter.com) is a free networking and micro-blogging service that allows its users to send and read other users’ updates, called “tweets.”

This business model continues to be criticized for not being viable in the long-term. 

Spend some time studying how Twitter does business and answer the following questions

1.    How does the company earn money?

2.    Does it have a business model with long-term potential?

3.    If it does not have a viable long-term business model in your view, what changes to its business model should Twitter make to increase its competitiveness?

Create a presentation answering the questions above and then try it out on a friend or family member for feedback. You could also share your presentation online. Read this article https://zapier.com/blog/best-apps-share-presentation/ to see what is available to you.

Here are two possible options for this task for you to select from.

1.      Go to https://prezi.com/  and you can create your presentation as a Prezi online. If you create a free account, the presentation will have free access for anyone to see.

2.      Go to https://www.slideshare.net/ and you can upload a PDF or PowerPoint file to SlideShare. You can then add a description, category, and tags to help people discover it, along with additional presentation files or YouTube videos if you want. SlideShare will automatically copy the text out of your slides and include them under it to help your presentation show up in search results. You can also add links to slides, to send viewers to your website. Then, anyone who views your presentation can click through it online, download a PDF copy, or add a comment