6.3.1 Macro and Micro Environments

For this activity:

You will need to write down your answers in your Mahara e-portfolio.

You have learnt in this theme about the environmental factors that affect business. They are split into Macro and Micro-environments.

Select a business of your choice. You may want to use a business that you have chosen previously.

Researching and utilising the headings on macro and micro-environmental factors, list as many factors you can think of that may affect your chosen business. 

Describe briefly how those factors would affect your business.