Segmentation Scenarios

For this activity:

You will need access to The Internet and to write down your answers in your Mahara e-portfolio

Think about the following scenarios. You should put yourself in the position of experts in marketing and segmentation working as a consultant. For each scenario decide what advice you would give and prepare a short statement for each, justifying your comments. 

It may help if you use the internet and other sources of information to research your answers. You should present your answers digitally so that they are accessible to share.